Cordula BARZANTNY
Xinhong LIANG
Service Marketing and Strategic Management of Enterprise
Overview
Education
Ph.D. from Nankai University, China
Publications
1. Framework of Theoretical Analysis for Types of Organizational Control of the Viewpoint of Conformability, Science & Technology Progress and Policy, March 7th, 2007
2. 2014 / Xinhong Liang / Services Marketing / China Renmin University Press (Classic MBA Textbook)
3. 2016 / Wei Wang, Xinhong Liang / Internet Marketing / China Renmin University Press (Textbook in the 13th Five-year Plan Period)
Consulting Projects
2014.11 / Systematic Planning for Guangzhou Quality Supervision Network
Lecture
Services Marketing (MBA)